Web-to-Print
Web-to-Print
Even though online has become the predominant medium, print still has its place. Printed matter makes your company's offer stand out from the mass of digital messages. Printed catalogs are an important driving force in e-commerce: your customers notice your printed materials, even if you have not reached them via newsletter for a long time.
For print to work in the digital world, it must meet current requirements. Companies are therefore well advised to think about scope and frequency: the catalog as a reference work has had its day.
Today, print is more of a useful addition to the store and provides seasonal and occasion-related buying impulses. Ideally, companies should compile the product range individually for their customers and thus implement the online trend of personalized user experiences in print as well.
Pimcore at the Heart of the Web-to-Print System
To meet today's requirements, companies need powerful web-to-print software. First of all, offers must be synchronized across all channels, and prices and product information must be identical. An integrated all-in-one platform such as Pimcore is a great help here. Digital media and product information are stored centrally and displayed on the website and online store via the content management system.
If the information in the PIM system is up-to-date and the publishing process is defined, print is ideally just another output channel.
The Web-to-Print Workflow in Pimcore
Use the technology of your choice - HTML5, CSS3 or Javascript.
Here you have the familiar, user-friendly CMS functionalities of Pimcore at your disposal - with access to all data stored in Pimcore.
Render HTML/CSS to PDF - directly in Pimcore with a third-party rendering tool. Currently supported are wkhtmltopdf and PDFreactor.
Case Study: How Windhager Automates Catalog Creation
Create Extensive Print Products Easily
Even complex, multi-page print products can be easily created with Pimcore's web-to-print feature. A distinction is made between the PrintPages and PrintContainer document types:
PrintPages are flexible Pimcore documents that can be edited just as intuitively as normal Pimcore pages.
For example, create a higher-level container that contains several chapter containers, which in turn contain the actual print pages.
Creating Relevant Added Value With Pimcore
We develop e-commerce solutions, booking and event platforms, PIM systems and corporate websites. Find out all about Pimcore and our services as a Platinum Partner and Enterprise Subscription Integrator.
Pimcore, as a comprehensive open source platform, offers unique solutions in the field of data and experience management.
Pimcore offers out-of-the-box open source digital asset management that can be accessed via webdav or web.
As a content management system (CMS), Pimcore allows you to create and manage content centrally and edit it directly on your website.
The interface between Pimcore and your data sources. Reduce effort and shorten the time it takes to get your Pimcore project up and running.
Automated and database-supported creation of catalogs and price lists using Adobe InDesign.
Blackbit has over twenty years of experience in hosting and managing e-commerce systems.