In times of digitalization and the associated changing customer requirements, many companies find it difficult to focus on the essentials and keep pace with current developments. To support companies even more effectively in the future in the successful further development of their online business, we have brought Alexander Bretfeld into the team.
Over the past seven years, our new recruit has gained extensive experience in digital commerce and online marketing, most recently managing the online store of a leading German Apple retailer. Whether social media, content marketing, search engine advertising or marketplaces - as a generalist, Alexander Bretfeld has an overview of the instruments and possibilities of online marketing and can combine them into effective strategies. From our location in Berlin, he is now available to Blackbit customers as an advisor, identifying development potential and helping them to successfully assert themselves in the digitalized market. As a balance to the fast-paced digital world, the Potsdam native enjoys cycling, playing the piano or traveling with his family in his free time.