Back in Black: From student temp to content professional

Stefano Viani

Management

05 Feb 2021 Team Digital Agency

We welcome a newconcept designerand copywriter at the GöttingenBlackbit-team. But Paul Vetter is not completely new to us: We already got to know him during his German and Philosophy studies at joint photo shoots. At that time he was standing next to our favorite photographer Mirko Plhaand we were able to borrow his eloquence for one project or another.

Paul Vetter ist Texter und Konzepter bei Blackbit.

After his studies, Paul gained all kinds of experience as a language and communication trainer, as an editor for official texts, and most recently for several years as a copywriter andconceptual designerfor a majorInfluencer-marketing agency in Munich. Just when we were looking for a new writer with conceptual talent, the young family man was drawn back home. Since we had good memories of each other, we were quickly able to win Paul for our team.

With his confident writing and creativethinkingthe content professional now supportsBlackbit-customers with target group-oriented marketing concepts and always the right words. He finds his balance to everyday office life in sports.After running, weight training or playing basketball, he likes to treat himself to a delicious, healthy meal with his small family.

About the Author

As Executive Director of Blackbit digital Commerce GmbH, Stefano Viani manages all areas of the agency in the offices in Göttingen, Hamburg, Berlin and Kiev. His passion is the development of marketing strategies and their implementation in concrete measures.

In his free time, Stefano is passionate about riding his motorbike or working out in the gym.